
About the Author:
By the time kindergarten started for Emiliano Jordan he had already built his first bicycle jump and, consequently, had experienced his first hospital visit for chin stitches. By age 12, Jordan knew that bicycles (and more specifically, bicycle racing) held a strong presence his future. Within a month of his introduction to mountain biking by a friend's father, Emiliano found himself on the start line of a race wearing a t-shirt and Converse All Stars. In this race he placed sixth out of fourteen. With his competitive appetite whetted, Emiliano invested in a pair of clipless pedals and went on to win the junior category of the Sandia Peak Challenge Stage Race.
Fast forward fourteen years and Jordan has spent his entire life dedicated in one way or another to cycling, including roles as racer, race mechanic, shop mechanic, and shop manager. His racing palmarès include several Arizona State Championships, as well as a New Mexico Series Championship. His racing career has also included an 18 month stint in Europe; a year with Tifell Calefacción and several months with the amateur Relax-GAM teams. Professionally, Emiliano now spends his time as a web designer focused on the cycling industry. He currently takes a break from code and the technical details of his job to publish content for Fair Wheel Bikes and several other cycling related publications.
Ohh yeah... That is him on the bear.
We’ve had a couple weeks to test out the new Soul Kozak road hubset which retail for $400 with either Campy or...

posted on: Dec 29, 2011 | author: Emiliano Jordan
This is our thirds generation Di2 Mountian Bike. Our Ruegamer bike was the first true mountain bike Di2 conversion...

posted on: Sep 20, 2011 | author: Emiliano Jordan
We’ve done a few custom modifications over the years – a custom tuned frame, a Di2 mod here and there, some...

posted on: Sep 18, 2011 | author: Emiliano Jordan
This year we wanted to have two bikes that met two design goals for us. The first being that the bike is race worthy...

posted on: Sep 15, 2011 | author: Emiliano Jordan
As summer wanes and fall approaches it’s time to talk about our much-anticipated yearly Cycle Passion calendar....

posted on: Sep 2, 2011 | author: Emiliano Jordan
This pair of Enve Composites wheels got some very special treatment over the eight months it took to pull off the...

posted on: Aug 6, 2011 | author: Emiliano Jordan
ENVE’s latest rim design, the Smart 6.7, is the result of extensive collaboration with UK-based aerodynamics...

posted on: Jun 24, 2011 | author: Emiliano Jordan
On the eve of the release of ENVE’s groundbreaking 6.7 Smart System rims, I was allowed the privilege to tour...

posted on: Jun 24, 2011 | author: Emiliano Jordan
Many of us have been anxiously waiting for the new EE Crank from EE Cycleworks to be released. We’ve been...

posted on: May 16, 2011 | author: Emiliano Jordan
Madcow recently flew up to Portland to attend the Het Fairwheel Podium grand opening, and as per the usual with...

posted on: Mar 10, 2011 | author: Emiliano Jordan